Suffering from headline writer’s block? If so, don’t sweat it.
Dozens of formula headlines are just waiting to be tweeked. You’ll find 49 fill-in-the-blank headlines in Headlines for How-to Articles I wrote several years ago at my website.
Over the weekend, I stopped at my local bookstore and scanned the covers of the June issues of several dozen business and consumer magazines and found these 12 headlines which you can add to the list:
Turn the _______ You Have into the _______ You Want
A _______’s Playbook for Winning the _______ War
The Best _______ for Anything, and Where NOT to _______
Inside America’s Best-Run _______; What Smart, Principled and Effective _______ Looks Like in 2010
Worst _______ of the Year
The 100 Most Brilliant _______ on our Radar
Managing _______: How to Do It and When to Do It
The 7 Myths of _______; Know the Truth
The Worst Advice I Ever Got About _______
6 Symptoms of _______ You Should Never Ignore
25 _______s You Can _______ in One Day
What You Need to Know Before You _______
What fill-in-the-blank or formula headlines are your favorites?
About Joan
The Publicity Hound
I always get a good response fromt the classic ’6 Common Mistakes about __________ ‘
Ken, that’s a great one. I love headlines that include a “fear factor” and keep people from making mistakes.
Joan,
What a great resource! Thanks.
Your friend and fan,
Michelle Nichols
Nice list Joan, thanks!