Book tours being replaced by virtual tours

Book tours—which can be expensive and time-consuming—are falling out of favor, and being replaced by podcasts, film tours, blog tours, book videos, and book trailers. 

This article in the Christian Science Monitor speculates as to whether the cumulative effect of a huge online presence will one day make the face-to-face bookstore meeting between writer and reader obsolete. I wouldn’t be surprised if it did. I’ve never met an author who enjoyed traipsing around the country from bookstore to bookstore.  

Thanks to Dan Poynter, whose ezine tipped us off to this one.  

   

About Joan

I'm a publicity expert and a former newspaper editor who teaches people how to use the media to establish their credibility, enhance their reputation, position themselves as experts, sell more products and services, and promote a favorite cause or issue. I welcome guest posts. Pitch me first at JStewart (at) PublicityHound.com.

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