The Publicity Hound’s Blog  

Send the excellent media coverage you have received so far to the big food magazine editors and invite them to come cook with Bubbe. Just be careful not to send media coverage to competitive outlets.

That is a brilliant idea. I was unsure if that was the right way to approach this. So you are saying by showing what we have done will wet their appetite to take us seriously. Would love to hear more.

Just for the heck of it, I think you should try contacting the Food Network (go to their website) and let them know what you’re doing.

They’re a little too slick and polished for you and Bubbe, but the fact that you both have a huge following could really work in your favor.

I agree with Joan that a Food Network pitch would be great. With that and other food media outlets in mind, I would use a High Holiday or Chanukah angle. Bubbes are stereotypically recognized for their holiday cooking prowess, and these publications/show often run features or sidebars about Jewish holiday food. You might emphasize honey-flavored/infused foods for the New Year, varieties of latkes for Chanukah and so on.

You can also bring “Feed Me Bubbe” to the attention of Jewish genealogists and genealogical organizations. Family history is not just names and dates; it also includes cherished recipes and wisdom from our elders. A lot of genealogical bloggers (not just Jewish ones) could mention Bubbe.