Comments on: How can Michigan promote itself to Hollywood producers?

By: The Publicity Hound’s Blog » Michigan

The Publicity Hound’s Blog » Michigan — Sun, 20 Jul 2008 00:00:12 +0000

[...] page has been moved. Please click here to view the [...]

By: Joan

Joan — Tue, 13 May 2008 16:12:31 +0000

If you aren’t blogging about your topic, Milan, start now.

It’s a fabulous way to pull traffic to your website.

In a market as niched as yours, you might run out of things to write about. If so, you’d be a perfect candidate for The Blog Squad’s “Better Business Blog Writing”: teleseminars next week at http://www.1shoppingcart.com/app/?Clk=2401308

By: Shel Horowitz

Shel Horowitz — Thu, 08 May 2008 10:19:39 +0000

First thing I’d do is put together a really spiffy website that addresses any questions and concerns, shows (as Leah recommends) clips form movies shot in Michigan as well as locations where shooting could take place, stresses the economics no only of the rebate but that other than winter energy costs, *everything* is going to be much cheaper in Michigan than Hollywood, with none of the hassles of shooting abroad. Design the site to fill the needs of a Hollywood mogul who’s never thought about Michigan at all. Might be able to get some state Tourism Department dollars to help on this. Have sections on investors, on the skilled labor pool, the works.

Then drive traffic to the site with postcards, social networking campaigns, emails, phone calls, blog, media publicity, and a six-degrees campaign aimed at producers.

There’s a lot of information on how in my fifth book, Grassroots Marketing: Getting Noticed in a Noisy World.

By: Leah Ingram

Leah Ingram — Wed, 07 May 2008 16:58:25 +0000

I just put “movies filmed in Michigan” into Google and came up with a huge list of well-known films shot in the Great Lakes State, including “Dreamgirls.” I would think that “showing” the great locations your client has is an excellent way to entice filmmakers. Therefore, I would recommend doing walk-through filming–and the posting that video online–of the various buildings he owns. If any of them appeared in well-known movies like “Dreamgirls,” all the better.