Comments on: How can publicists promote a book about identical twins?

By: Joan

Joan — Tue, 25 Mar 2008 14:33:18 +0000

I know you asked specifically about top-tier mainstream media, but don’t overlook the power of social networking sites for your clients.

Are there Facebook and Myspace groups for twins?

By: garth

garth — Fri, 21 Mar 2008 19:32:37 +0000

You said and I quote ,
“Thus far, we’ve scored zero on big-time TV shows

I think you should remember “Thus Far” means it’s still possible because I can’t imagine some talk show will not eventually latch on to their story.

I would suggest if you haven’t already remember to pitch Dr. Gupta, relgious shows from Pat Robertson to Joel Olsteen & local talk shows

Pitch Ideas:
Twins Who Made A Deadly Disease Come Alive
Why Miracles Happen In Two’s
The Twins That Made Play Doh Out Of Cystic Fibrosis
Three Transplants, Two Hearts Of Gold, One Amazing Story

By: http://loveambassador.blogspot.com

http://loveambassador.blogspot.com — Fri, 21 Mar 2008 03:10:33 +0000

Good posts above. I agree it has to come from their heart not just sharing their story but what has happened that they can warn parents of twins about. What have they found most important to their own support and recovery. And is there any shocking truths that almost cost them their lives?

By: Cheryle Gagnon

Cheryle Gagnon — Thu, 20 Mar 2008 20:11:29 +0000

Who are the nonprofits that are widely known and
respected for raising awareness and money for Cystic
Fibrosis in New York City? Cry, and tell a very sad
story in your photos. Young people don’t smile like
they’re going to a birthday party when they are facing potential death. Tell them, “We don’t want to
die.” Then, tell them WHY. Then tell them HOW they
can help you. Tell them you will do a FREE advertise-
ment for their organization. And you will attend their annual fundraiser to help raise money for other
kids who might die before their high school prom.

By: Linda Barrett

Linda Barrett — Thu, 20 Mar 2008 18:44:41 +0000

The “fear factor” is what jumps to my mind; fear can make a powerful proposal. What are the readers viewers going to miss out on if they don’t hear this story? Are there caveats? Will someone I love be in jeopardy if you I know what happened here? Can you reframe the topic from what happened to these girls to what could happen to your own? Let me as the viewer see how their experience can help me, or let it show me how I can get involved to help others. Have the girls helped anyone else through their experience? Have they started a foundation? Raised money for a cause?

Other ideas include: finding relevance to a celebrity parent and twins topics.

By: Stephanie Trahd

Stephanie Trahd — Tue, 18 Mar 2008 22:38:13 +0000

Sometimes it’s just a matter of building momentum. National TV shows often want to know that your topic was of interest to local markets first. Get booked on a few local TV news and talk shows (it’s a lot easier than national). You got some small mentions in a few periodicals – go for feature stories. If you can’t get them yourself, pitch some popular freelance writers. It will be a lot easier to get on national TV shows when you have a portfolio of published and television credits.