How have my publicity tips helped you? Win $500 in prizes

Jack Russell with trophy and gold medalHow has my free ezine, “The Best of The Publicity Hound’s Tips of the Week,” changed your life or your business?

That’s the question you should answer if you want to win $500 in products or consulting services from me.

Why $500? Because I’m doing this to promote Issue 500 of my newsletter, which I’ll publish on April 13.

Last week, I asked you for help on how to promote the 500th issue, and got several excellent suggestions. This promotion combines two ideas submitted by Publicity Hounds Diana Ennen and Kathy Slattengren.


The rules

  • Answer this question in 200 words or fewer: What new publicity tactics do you use as a result of reading my publicity tips and what results did you experience from them? (You may link to a newspaper article/TV show clip). PR pros can discuss ideas they used for their clients.
  • The 10 best entries I receive will be put to a vote by Publicity Hound readers (people will only be able to vote once).  The more helpful the tips in the entries, the better chance they will have at making the ballot. Blatant commercials that just promote you or your business won’t make the cut.
  • The winner gets a choice of $500 in products or consulting services, or both.
  • All entries become property of The Publicity Hound and can be used as testimonials at my website or blog.

And a Free Ebook of Ideas…

Now, I’ll sweeten the deal. All entries that adhere to the rules will be compiled into a free ebook that I’ll offer to all my readers, and I’ll encourage them to pass it along to their friends, followers and connections on the social media sites.

That’s a TON of publicity for you, with a link to your website or blog, if you participate and share a great entry.  Again, don’t enter if all you can offer is a free commercial or I won’t approve your comment or include you in the ebook. I want a success story and an explanation of how the tip worked for you.

Have at it, Hounds. Post your comments below. Next week, I’ll explain how to vote.

12 ways to use my free ebook of publicity tips

Ebook cover: The Best of The Publicity Hound's Tips of the Week Have you claimed your copy of “The Best of The Publicity Hound’s Tips of the Week of 2009″ yet?

It not, grab it here. You’ll find the 26 tips that generated the most response from readers of my ezine last year. 

I give away this ebook each year, and my readers eagerly look forward to it. Many of them regift the book to their own friends and followers. And the big attaction is that anyone can access the ebook. You don’t have to opt in with your name and email address. 

What will you learn in this book? Plenty.

For example, I explain how to create your own day, week or month of the year. You’ll learn about lots of tricks and tools for participating at the social media sites. Read about 10 dead or dying PR tactics. 

And for Publicity Hounds who are looking to connect with journalists, I’ve given you several resources.  The book will help you, regardless of what business or nonprofit you’re in. 

Use the ebook one of these 12 ways:

  1. Create a Facebook note, and excerpt the entire tip. Use the photo along with the text, and you’ve got a nice little item that your followers and fans will love. Christine Buffaloe discussed Facebook notes when she was my guest during a teleseminar on “11 Ways to Avoid Missed Opportunities on Facebook.” 
         
  2. No time for a Note? Write about it and share the link (http://tinyurl.com/bestof2009tips) in a Facebook status update.
        
  3. Write about it in a LinkedIn status update.
         
  4. Blog about the book, and include your own success story that ties into one of the tips. 
         
  5. Offer the ebook as a bonus along with other products and services you’re selling.
        
  6. Give it to your clients and customers.
        
  7. Mention it at your weekly staff meetings.
        
  8. Add it to the Free Articles page at your website.
        
  9. Give it away to the winner of a contest you’re sponsoring.  
          
  10. Offer the ebook as a freebie to help you capture names and email addresses at your website. 
       
  11. Create a video that discusses the ebook and upload it to your website or to YouTube, then share that with your social media friends and followers.
       
  12. Include the link  (http://tinyurl.com/bestof2009tips) in a book you’re writing, or in handouts you’re using for a speaking engagement.

What about you? Have you thought of any other clever ways to use the ebook? If so, share them here. I’d love to hear them.