Tips on how old media can survive

Today’s Wall Street Journal has a great section titled “how Old Media Can Survive in a New World.”

It’s loaded with tips from experts on how the traditional newspaper, television, music and advertising industries can survive.

The section is worth keeping. Some of the tips will probably come to pass. And it will help you understand the direction that some of the industries need to use to compete with the digital revolution.

About Joan

I'm a publicity expert and a former newspaper editor who teaches people how to use the media to establish their credibility, enhance their reputation, position themselves as experts, sell more products and services, and promote a favorite cause or issue. I welcome guest posts. Pitch me first at JStewart (at) PublicityHound.com.