Comments on: Who else wants to read a book about military wives?

By: mining stock

mining stock — Sat, 15 Aug 2009 22:42:16 +0000

Great theme for your book! Sounds like a tell all – adviced filled book good reading for anyone in or out of the military.

By: The Publicity Hound’s Blog » Military wives

The Publicity Hound’s Blog » Military wives — Sun, 20 Jul 2008 00:04:25 +0000

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By: Tim Heaslet

Tim Heaslet — Tue, 11 Mar 2008 21:32:54 +0000

If you do not already have a charitable partner, The Quietly Working Foundation for the Children of Fallen Soldiers (www.quietlyworking.org) may present an opportunity to expand your PR value through a “cause related” angle such as “Army Wives helping the Children of Fallen Soldiers and so can you”.

By: Mary Shafer

Mary Shafer — Tue, 11 Mar 2008 16:30:36 +0000

N. Kateus has a great idea to market to corporate execs’ wives. You could pitch it as “Army Wives Offer Hard-Earned Moving Knowledge in Relocation Boot Camp Manual” or something like that.

Also, get them where they live, literally. Army bases have PX stores (stands for Post Exchange), Air Force bases have BXs (Base Exchange). Lots of soldiers and their families shop there every day. I’ll bet you could get prime display space on their front counters for your book. It would be an excellent mover for them. Buy a mail list database from a list company like infoUSA.com or The List Company (tlclists.com) of military base exchange stores and do a postcard mailing with your book cover on front and limited sell copy on back with the mail label. Then, if you don’t get calls within two weeks, follow up with a phone call (make sure you ask for your lists to include phone #s). Remember, you only rent those lists, so you can only use them as many times as you pay for, so buy carefully. They DO monitor usage closely with planted addresses.

By: Michelle Nichols

Michelle Nichols — Mon, 10 Mar 2008 04:49:57 +0000

‘THought it might be a good Holiday gift for former military wives who used to move a lot and still have fond memories of that transient time.

By: N. Kateus

N. Kateus — Fri, 07 Mar 2008 19:50:13 +0000

Anyone who’s half of a couple would find the information valuable; how about the corporate executive who is rotated from one regional office to another? What about those whose spouse is moving from one college campus to another to teach or as a student in an extended program? Our society has become so relocation oriented that staying in a narrow target area seems unnecessarily limiting.n.kateus http://www.EyeballsNTraffic

By: Phyllis Zimbler Miller

Phyllis Zimbler Miller — Thu, 06 Mar 2008 03:15:58 +0000

I believe you have as wide a potential market as any fiction or nonfiction book that features compelling stories about individuals. People read books to be “taken to new worlds.” In addition, there are universal themes in all stories of coping with new and unexpected circumstances. I well remember dealing with shipping household goods when I was a new Mrs. Lieutenant in 1970. Similar frustrations are felt by people today in all kinds of situations. My novel “Mrs. Lieutenant” is coming out in a couple of weeks. I plan to market both wide and narrow. Phyllis Zimbler Miller

By: garth

garth — Wed, 05 Mar 2008 22:18:01 +0000

Think about similes if you’re thinking about a bigger niche

So can we say….

“Marna A. Krajewski is the Erma Bombeck on military life” if so, someone might say wow i like Erma maybe this book would be interesting too

Marna A. Krajewski is the Oprah of military life, so someone that doesn’t care about the military but likes Oprah would read your book

Maybe a little brainstorming like this would help you target a wider audience if that’s whay you feel you must do.

By: Jenni Hilton

Jenni Hilton — Wed, 05 Mar 2008 17:41:28 +0000

Another popular tv show that features military wives is The Unit. You could offer expert advice about a problem featured in one of the shows and pitch your book. Blogging about military wife life might also help – find stories in newspapers that are relevant and include links. Women’s magazines are always interested in your story as a woman and more specifically military wife. What about writing tips for moving frequently and meeting new people and contacting welcome wagon and other groups as well?

By: Chris Sullivan

Chris Sullivan — Wed, 05 Mar 2008 16:31:26 +0000

It is definitely worth broadening your target market, but with thought. As you know, niche markets can be very lucrative but many people, while not in the military themselves or married to a military spouse, have connections to the military, through friends or other relatives. I would not be considered a military family, but my brothers served as officers and reservists. Your tight niche market may not reach me. Also, with the on-going war, the plight of the military family is of great concern to the general public. I would create a strategy around your tight niche market and one around your broader audience.
I am facing the same challenge with my book just released.
Best of success!
Christine Sullivan
Author, “44 Days Out of Kandahar”